Scotland’s national youth dance organisation YDance aims to offer young people the chance to realise their potential.
Looking for a brand strategy closely aligned with their peers, YDance contacted us. We held branding workshops with staff and management, which helped us understand the brand.
Together, we came up with a brand strategy. Then we created a series of flyers, posters and billboards. We are now working on project linked to the Commonwealth Games.
Marketing Manager Esther Currie said: “We started our journey with Pocapoc back in 2012 when we brought them in to undertake a review of our brand. This was a really positive and worthwhile experience that helped us greatly and they’ve gone on to create an exciting selection of new marketing materials for us that effectively reflect the diversity of our activities. We love working with the Pocapoc Team who always meet if not exceed our expectations and would heartily recommend them to anyone looking for a creative and fun company to work with.”